The Wolseley Collection

The Corbin and King Group has created some of London’s most beloved restaurants, cafes, and bars, which offer outstanding food delivered with its signature service, engaging environments and top-level hospitality. Founded by CEO Jeremy King with the opening of Le Caprice in 1981, the company now extends beyond the walls of its restaurants with its lifestyle brand for its flagship, The Wolseley.

Lauren Gurvich Lifestyle was responsible for the creation, strategy and execution of The Wolseley Collection lifestyle brand while driving it forward. We directed overall product within the business whilst heading up the brand direction, development, distribution, marketing & sales as well as additional responsibility for retail operations and a team of four. The Wolseley Collection brand is now carried at Selfridges, Harrods, Porter, Matches and Harvey Nichols amongst others as well as internal channels including online and two bricks and mortar shops, resulting in over 2.6 billion impressions for The Wolseley brand since its inception a short time ago.